益普索：2022汽车APP客户体验报告（39页）.pdf

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1、!#$%&()FOREWORD?务?务?+?务?APP?导?2?BRIDGE TO CUSTOMERS3Part1!APP#$%&(%)CONTENTS目 录Part2!APP#$%&*+,-Part3!APP#$%&./01Part4!APP#$%&2345?BRIDGE TO CUSTOMERS?APP?Part 15?:?20?务?2019/2020?2?割?撑?+?+?去?务?去?:?愿?APP?APP?APP?模?APP割?APP?务?务?APP?割?APP?57?APP务?APP?Part 1?BRIDGE TO CUSTOMERS?APP?导?APP?务?1-7?7?1?APP?

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6、TOMERSPart 2?14:;JCV1jJAJ?627460666260?BRIDGE TO CUSTOMERSPart 2?15?:;JCV1jJAJ行业平均本土新势力日韩传统欧美新能源本土传统欧美传统627160706359?BRIDGE TO CUSTOMERSPart 2?APP?Part 317?奔驰凯迪拉克?务?APP?告?务?BRIDGE TO CUSTOMERSPart 3?68?66平均年龄：31.2岁男性占比：66%平均年龄：32.9岁男性占比：62%?18APP?APPAPP?APP?BRIDGE TO CUSTOMERSPar