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重新思考宠物食品包装:可持续性如何塑造未来.pdf

上传人: 可*** 编号:710822 2025-05-28 22页 2.60MB

1、Rethinking Pet Food PackagingSimone ObettiCEO Velvet USA,Inc.Who I AmSimone Obetti,CEO at Velvet USA,Inc.25+years expertise in materials and machinery for packaging15+years in Pet Food industry Italian born,US citizen based in Brooklyn,NYProudly father of Frida,Violaand PProtecting Pet Food and Faci

2、ng Sustainability:The Journey of a SuperheroExploring challenges,trade-offs and future solutions in sustainable pet food packagingThe EnemiesOxygenHumidityTimeLightTemperatureand many othersMany Missions,Many SuperpowersContain the productTransport it safely to shelves and homesProtect against exter

3、nal or internal agents(oxygen,moisture,light,grease)Preserve freshness and maintain flavorWithstand drops and mechanical stressStand upright on the shelfPerform seamlessly on packaging and filling machinesMany Missions,Many SuperpowersResist thermal processes(pasteurization,sterilization)Withstand p

4、ressure and long-distance journeysBe easy to open and resealableRepresent the brandInform the customer(ingredients,traceability)Comply with different regulation for each country or stateOne More SuperpowerBut what if we asked our superhero to also protect the environment and safeguard the planets fu

5、ture?What Drives Sustainability Forward?Conscious consumers85%of pet owners prefer brands that care for the environmentStricter regulationsLaws on recyclability and extended producer responsibility are increasing globallyRising costs of disposal and eco-taxesNon-recyclable materials are becoming mor

6、e expensive to manageThe Main Issue:Multilayer Cannot be SeparatedOnly 14%of flexible packaging is recycled globallyLimited recycling infrastructure worldwideLack of advanced technology and know-howMany Missions,Many MaterialsEach layer contributes a unique superpower:Strength,Barrier,Sealability et

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本文由Velvet USA, Inc.的CEO Simone Obetti撰写,主要探讨了宠物食品包装在追求可持续性方面的挑战与解决方案。核心数据包括:全球只有14%的柔性包装被回收,以及85%的宠物主人更倾向于选择关注环境的品牌。 关键点: 1. 宠物食品包装面临多重挑战,如需抵抗氧气、湿度、时间、光照和温度等。 2. 包装需要具备多种功能,如保护产品、保持新鲜、承受机械压力等,同时还要易于开启和重新封口,代表品牌并符合各种法规。 3. 可持续性推动因素包括:消费者意识、严格法规、处理成本上升等。 4. 宠物食品包装的多层结构难以分离,导致回收困难。 5. 通过创新材料技术(如高级屏障涂层、单层材料、可堆肥选项等)来平衡性能与环境影响。 6. 提出四个原则以指导可持续发展:制定战略计划、动员整个价值链、接受妥协、保持韧性。 文章强调,实现宠物食品包装的可持续性需要合作、创新和不断改进。
"超级英雄包装的挑战?" 如何兼得?" 包装的未来?"
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