人工智能在宠物食品创新、销售创造和可持续性方面的变革潜力.pdf

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1、Transformative potential for AI in pet food innovation,sales creation,and sustainabilityTopicsAbout Cambridge TechnologyWhat is AI,and why should pet businesses careWays AI can be applied toInnovation&Product developmentResearch&Testing processesManufacturing&Supply OptimizationWhere to start Consid

2、erations&Next StepsAbout Me Cambridge Technology,Chief Scientist Background in Big Data,Machine Learning/AI,and quantitative finance and economics.PHD in Physics at Stanford University Experience:Director of Research of Higher Moment Capital,developing and executing quantitative investment strategie

3、s in the systematic global macro space and in volatility arbitrage.Senior Research Scientist at Hewlett-Packard Labs and Xerox Palo Alto Research Center(PARC),working indata mining and personalization,distributed systems,privacy,and information economics Other research interests included social medi

4、a modeling,behavioral economics,and complex network theory.OverviewA global thought leader and technology partner to industry-leading organizations delivering tailored AI,data,&analytic solutions across industry verticalsA dedicated team with 20+years of Pet and Animal Health focused AI,Data,and Ana

5、lytics expertise providing custom solutions that drive innovation,optimize operations,reduce costs,and build scale.PartnersCustomers650+Employees1000+ProjectsNorth AmericaEuropeAsia PacificMissionUnderstanding&unlocking the untapped potential within pet businessesAs a leading technology provider and

6、 a proud member of the APPA,our goal is to facilitate innovation and to enhance animal health wellness through our broad industry,technology,and solutions expertisePet BrandsRetailers&Distributors Veterinary Services(Consumer Brands,Manufacturers,&Co-Manufacturers)(Brick&Mortar,E-Comm,Direct-to-Cons

7、umer)Research&Testing(Clinics&Hospitals,Insurance,Training&Wellness)(Clinical Research,Formulation,Behaviour/Mobility)Technology solutions toolboxARTIFICIAL INTELLIGENCE WHAT YOU SHOULD KNOWWhat is AIA set of technologies that enable computers to perform a variety of advanced functions:Why should pe

8、t businesses care about AIAcross other industriesability to see,understand and translate spoken and written language,-analyze data-make recommendations-more.early adopters of Generative AI stave off disruption by embracing it themselves enhance their competitive strengthAI is a core transformation l

9、ike the internet itself it affects everythingGenerative AI is a technology that surprised even the researchers who created itwe dont even understand why it works-alien intelligence landed in the laps of researchers.still trying to understand how it works but it definitely works and it will only get

10、betterAI is more of a scientific discovery,than an inventionOur belief.AIis that it is NOT the kind of technology that produces a few new winners(only)(e.g.Google)this revolution will affect every single industry and business over timepowerful incumbents may actually benefit rather than be threatene

11、dIf they embrace this future!We are at the Beginning:Almost everything we do going forward will be impacted by AIAutomated scientific research mathematical theorem proving to drug discoveryNew forms of visual arts&musicNew forms of education-AI tutoringNew assistive technology capabilitiesAutomated

12、content generation and sentiment analysisTruly capable autonomous intelligent agents working on your behalfAIIS ALREADY IMPACTING THE PET INDUSTRY.AI benefits span across pet rolesInnovation&Product Development Identifying white space Formulation&palatability Personalized products Accelerated concep

13、t testingResearch&Testing Health testing&monitoring Ai-enabled Lab management Veterinary diagnostic Animal behavior&welfareManufacturing&Supply Chain Optimization Efficient sourcing Regulatory&compliance Process optimization AI-enabled predictive planningRevenue Generation Personalized product recom

14、mendations Channel&pricing optimization AI-enabled chatbots Predictive forecastingAI-Powered Veterinary&Pet Health Analytics AI identifies early health risk indicators,using predictive diagnostics to improve pet wellness.+Training&compliance+Human Resources+Finance+Sales enablementInnovationAI is an

15、 Enabler of Visionary Thinking simulating,predicting,and enhancing ideas beyond traditional R&D Removing the limitations of immediate market demands,existing technologies,or current capabilities.AI helps blue-sky innovation byAutomating complex problem-solving at scale Accelerating hypothesis testin

16、g with AI-driven simulations Identifying hidden patterns in data for disruptive innovationReducing costs&time-to-market for bold,untested ideasAI Predictions of Pet Food Palatability TestsPredicting the outcome of palatability tests A well-defined problem with clear outcome and data A time ordered s

17、equence of experiments over a long period of time Can do“backtest”so that no“peeking into the future”outcomes of tests is allowedOutcome variable are well coded One of Win,Loss,Parity between Test and Control Diet Classification problem Intake ratio can also be used and an outcome variable for a sca

18、lar prediction Nonlinear Regression/Scalar Prediction problemAI Predictions of Pet Food Palatability TestsFamiliar with Netflix-type problems Movies and user ratings on a scale of 1-5(“palatability”?)for example Predict ratings on unseen movies for a user Classic“collaborative filtering”problem that

19、 was the famous Netflix PrizeRelated also to web search ranking Show top k most“relevant”(“most tasty”)documents to a users query Web search ranking is an entire specialized sub-field of Machine LearningWhat would you do if you only had data in which users were given two movies and they told you onl

20、y which ones they liked better?AI Predictions of Pet Food Palatability TestsModel can provide“degree of confidence”Decide which tests are“borderline”and worth doing Can make suggestions for high confidence tests that have not been done yet.Good accuracySimple metric accuracy 70%Confusion MatrixActua

21、l LossActual Winpred losspred win13066334351504pred losspred win75.0%29.6%25.0%70.4%accuracy72.5%Generative AI Computer Vision:Pet Food QCManufacturing PRODUCT Quality Control AI Computer Vision has been used to automatically check quality characteristics of components/ingredients Fat content,freshn

22、ess Color Piece sizes,mix proportions foundation models reduce the need for training from scratch,lowering cost production line integration enables real-time monitoring and removal oflow-quality or non-compliant components product quality and consistency is ensured in an efficient,low-cost wayGenera

23、tive AI Computer Vision:Pet Food QCPACKAGING Quality Control AI Computer Vision AI can inspect the quality of packaging and other characteristics Accuracy of labels Placement of labels Closure defects algorithms can enable real-time detection of issues foundation models reduce the need for training

24、from scratch,lowering cost automation reduces errors and enhances overall product safety,while reducing TCOPredictive Maintenance Systems Give Early WarningsBuild AI models of what is normal help identify anomalies Realtime data from various kinds of sensors can be used to make predictions of failur

25、es,inefficient operation,etc.Temperature sensors measure variationVibration sensors in heavy equipment like mixers,etc.Energy consumption changes Foundation models can sometimes allow for one-shotting such problemsMake finetuning&training from scratch cheaperAI Enabled Predictive MaintenanceHyper-pe

26、rsonalized sales&marketing strategies increase interest,grow conversion,and build loyalty The right product,to the right person,at the right price,at the right moment.AI Enabled Sales Creation&Sustainability TrackingOptimized sustainability&compliance monitoring through the power of AI Data and regu

27、latory complexities are streamlined,emission&waste reduced,and materials optimized through next-gen AI models Where to startAI is Full of PossibilityAlign to Your Business Needs The potential of AI is vast,but success depends on aligning it to your unique challenges&goals Theres no one-size-fits-all

28、 solutionyour business deserves a tailored approachStart Small,Aim High Begin with your most pressing pain points or biggest opportunities Use a crawlwalkrun strategy to scale with confidence Solve for now,but with an eye on the futurePick the Right Technology Partner Established&credentialed with applicable expertise&experience Full-stack expertisefrom strategy&data readiness to deployment&integration Collaborative with a sense of urgency&an ability to scaleQ&AVisit Us at BoothVisit Us Booth#733Want to contact via Want to Learn More?