猫咪在不同生命阶段对味道的偏好.pdf

1、Ana Rita MonforteAFB InternationalFlavor Preference in Cats Across Life StagesIts a strategy rooted in science,built for performance,and tailored for pets across their entire lifespan.The leader in pet food palatabilitySensory appeal that stimulates consumption PalatabilityFormulation support and co

2、llaboration PartnershipProven solutions for your specific needs PerformancePalatant ApplicationFunctionalIngredientsKibble IngredientsDry PalatantFatApplicationLiquidPalatantDryPalatantPalatant DevelopmentProtein hydrolysisReaction ChemistryDryingBlendingEnzymesPal enhancing ingredientsSugarsPeptide

3、s,Amino Acids Newly created molecules:flavorsProtein“digest”Palatant“Base”How Pets are Driving Flavor Innovation?Dog ownership is often higherCat ownership is on the riseSource:Pet Care:Euromonitor from trade sources/national statistics2024 Webinar:The cat market is growing“Age is the#1 tailored pet

4、 food attribute for both Cats&Dogs”Which dog or cat food claims influence your purchase decision?15%10%14%17%18%22%25%34%11%12%12%15%19%22%27%33%0%10%20%30%40%Active/functionalingredientsFree from/allergy-relatedWeight loss/maintenanceCustomized forspecific healthNo artificialflavors or colorsCustom

5、ized forage of petHigh in/sourceof proteinComplete nutrition%of dog or cat ownersDog ownersCat ownersInnova Pet Ownership Survey 2024,fielded in October to November 2023.Based on respondents who own at least one dog and/or catUS only;N=1,009,including 751 dog owners and 582 cat owners(not mutually e

6、xclusive).In the past year I have purchased dog or cat food that is tailored to my dog or cat in terms of25%19%21%14%18%33%44%17%17%19%22%27%45%45%0%10%20%30%40%50%None of the aboveOther health concernsWeight loss/maintenanceFood allergiesBreedSize of petAge(US,2024)What is Palatability?Palatability