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1、2025年春夏美国站女鞋趋势洞察时尚元素01040203趋势类目其他平台社交媒体趋势01Data&Fashion news时尚新闻流行趋势Fashion show/runway,new product line release,style trendRevenue,selling channels,brand share,ASP,etc数据全球比较中国是鞋类市场收入最高的国家中国是鞋类市场收入最高的国家 The United States has the second largest footwear revenue,which is 95bn.鞋类收入靴子是鞋类市场中最大的细分市场靴子是鞋类
2、市场中最大的细分市场 The markets revenue is expected to grow annually at a rate of 2.99%(CAGR 2024-2029).The Boots segment is the largest segment in the market,with a market volume of US$30.6bn in 2024.人均收入2024年,鞋类市场的人均收入预计将达到年,鞋类市场的人均收入预计将达到277.90美元美元 When considering the population figures,the per-person re
3、venue generated in the Footwear market is expected to be US$277.90 in 2024.可持续鞋类份额美国鞋类市场对可持续和合乎道德生产的鞋子的需求正在上升美国鞋类市场对可持续和合乎道德生产的鞋子的需求正在上升 Needs for sustainable footwear is increasing continuedly.In 2024,sustainable footwear share accounted for 7%.品牌份额Nike拥有最大市场份额拥有最大市场份额 Nike accounted for 9%of the f
4、ootwear market.Top brand are all famous brands.单位价格2024年,单位平均价格为年,单位平均价格为133.2美元美元 Running shoes has the highest price per unit out of all kinds.Sandals has the lowest price per unit of all kinds.采购标准66%的人认为舒适度是最重要的标准的人认为舒适度是最重要的标准 Comfort,quality and appearance are the top three purchase criteria.网
5、上销售渠道亚马逊是最大的在线销售渠道亚马逊是最大的在线销售渠道 Amazon accounted for 28%of online selling channel for footwear.Followed by Online shoes store and big box store.线上市场份额2024年,线下购物市场份额高于线上年,线下购物市场份额高于线上 In 2027,expecting online revenue share will exceed offline market.时尚新闻流行趋势Fashion show/runway,new product line releas
6、e,style trendRevenue,selling channels,brand share,ASP,etc数据樱桃色樱桃色WGSN reporthttps:/ and holiday drops Apply to solid,smooth and textured surfaces金属金属色色https:/ brass,metallic shoes give a fit extra shine.WGSN reportFocus on foundation shades,including ground coffee and sepia,which can be used as an a