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保持罐头的可持续性优势并避免漂绿.pdf

上传人: le****ng 编号:186987 2024-12-17 33页 8.25MB

1、The Canmaker Summit1MaintainingtheCansSustainabilitySuperiorityandAvoidingGreenwashingNovember 7,2024The Canmaker SummitThe Can Manufacturers Institute(CMI)is the national trade association of the metal can manufacturing industry and its suppliers in the United States.The can industry accounts for t

2、he annual domestic production of approximately 131.6 billion food,beverage,aerosol and general line cans;employs more than 28,000 people with plants in 33 states,Puerto Rico and American Samoa;and generates about$15.7 billion in direct economic WhoAreWe?The Canmaker Summit Understand Audiences Green

3、washing Risk Percep7on of Metal Can Claims Provide Greenwashing Basics and Latest Greenwashing Data and Ac7vity Explain How Metal Can Industry Aiming to Coordinate on Safe ClaimsPresentationOutcomes3The Canmaker SummitPre-PresentationPoll4Please scan the QR Code to answer the poll questions:The Canm

4、aker SummitPre-PresentationPoll5Question:On a scale of 0 to 10,to what extent do you think the claim“metal recycles forever”poses greenwashing risk?(0 being no risk and 10 being very high risk)Question:On a scale of 0 to 10,to what extent do you think the analogous claims“aluminum is infinitely recy

5、clable”and“steel is infinitely recyclable”pose greenwashing risk?(0 being no risk and 10 being very high risk)The Canmaker Summit Greenwashing is“misleading the public to believe that a company or another entity is doing more to protect the environment than it is.”United Nations Website titled“Green

6、washingThe Deceptive Tactics Behind Environmental Claims”“There is no harmonized definition of greenwashing.Broadly,it is about claiming or creating the perception that activities,products and services are more environmentally friendly or sustainable than they actually are.”Harvard Law Article Title

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本文主要讨论了金属罐制造业的可持续性优势及如何避免绿色洗钱问题。美国金属罐制造商协会(CMI)是该行业的全国性贸易协会,其成员遍布33个州、波多黎各和美国萨摩亚,为美国带来约1570亿美元的经济活动。文章提到了绿色洗钱的七宗罪,以及全球政府对绿色声明的指导规则,如欧盟的绿色声明指令和美国的联邦贸易委员会绿色指南。 文章还提到了几个案例,如可口可乐公司和美国地球岛研究所之间的诉讼,以及达能水业美国公司误导消费者其产品为“碳中性”的案例。此外,还讨论了金属罐行业如何避免绿色洗钱,例如通过协调一致地安全声明,提供绿色洗钱的基本知识和最新数据等。 关键数据包括:全球58%的首席执行官表示,他们的公司参与了绿色洗钱;53%的产品和服务环境声明在欧盟报告中是含糊的、具有误导性或没有根据的;全球政府在绿色声明方面的规则,如欧盟的绿色声明指令和美国的联邦贸易委员会绿色指南。
"金属罐的可持续性优势是什么?" "如何避免绿色洗钱行为?" "金属罐行业如何协调安全宣称?"
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