1、The Canmaker Summit1MaintainingtheCansSustainabilitySuperiorityandAvoidingGreenwashingNovember 7,2024The Canmaker SummitThe Can Manufacturers Institute(CMI)is the national trade association of the metal can manufacturing industry and its suppliers in the United States.The can industry accounts for t
2、he annual domestic production of approximately 131.6 billion food,beverage,aerosol and general line cans;employs more than 28,000 people with plants in 33 states,Puerto Rico and American Samoa;and generates about$15.7 billion in direct economic WhoAreWe?The Canmaker Summit Understand Audiences Green
3、washing Risk Percep7on of Metal Can Claims Provide Greenwashing Basics and Latest Greenwashing Data and Ac7vity Explain How Metal Can Industry Aiming to Coordinate on Safe ClaimsPresentationOutcomes3The Canmaker SummitPre-PresentationPoll4Please scan the QR Code to answer the poll questions:The Canm
4、aker SummitPre-PresentationPoll5Question:On a scale of 0 to 10,to what extent do you think the claim“metal recycles forever”poses greenwashing risk?(0 being no risk and 10 being very high risk)Question:On a scale of 0 to 10,to what extent do you think the analogous claims“aluminum is infinitely recy
5、clable”and“steel is infinitely recyclable”pose greenwashing risk?(0 being no risk and 10 being very high risk)The Canmaker Summit Greenwashing is“misleading the public to believe that a company or another entity is doing more to protect the environment than it is.”United Nations Website titled“Green
6、washingThe Deceptive Tactics Behind Environmental Claims”“There is no harmonized definition of greenwashing.Broadly,it is about claiming or creating the perception that activities,products and services are more environmentally friendly or sustainable than they actually are.”Harvard Law Article Title