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上传人: 张** 编号:158355 2024-03-31 27页 9.41MB

1、Powering Direct AdmissionsGreg BowdlerThe University of TampaEmily SmithCollegeVineJune 2023Powering Direct AdmissionsEducational excellence in a sunny,urban oasis.Medium-sized private university in Tampa,Florida10,566 students enrolled(Undergraduate and Graduate)200+academic programs of studyStuden

2、ts from all 50 States and most of the worlds countries2,500+degrees conferred annuallyThe worlds largest network connecting students with colleges.2M+students and a new one joins every 30 sec350+colleges actively recruiting students3,500+school counselorsThousands of studentcollege connections made

3、every weekDirect Admissions Thousands of offers sent Various Institution types 15%match rate5What is direct admissions?Operationalizing direct admissions in SlateCase Study:Year 1 learnings at Tampa123AgendaWhat is direct admissions?Operationalizing direct admissions in SlateCase Study:Year 1 learni

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5、many different flavorsVendorIn-HouseState-Run Increased reachPrebuilt functionalityMediated relationship Less controlLimited configurabilityPotential dupes Full controlFull configurabilityDirect student relationship Limited inquiry poolIncreased ops overheadTech implementation cost Usually freeLocal

6、 community supportDistrict/county relationship123 State-runThe payoff varies based on the bet“Spray and pray”(e.g.1%match rate)style programs feel spammy and hurt your brand with students Targeted programs with structured communication expand enrollment and enhance your brand with students Direct ad

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