贝恩公司：2023年欧洲二手车市场展望报告（中译版）（12页）.pdf

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1、Growth opportunities may be closer than they appear.By Roch Baranowski,Eric Zayer,Klaus Stricker,and Ingo SteinThe Outlook for the European Used Car MarketCopyright 2023 Bain&Company,Inc.All rights reserved.AcknowledgmentsThe authors would like to acknowledge the contributions of Pawel Szreder to th

2、is report.1The Outlook for the European Used Car MarketAt a Glance The European used car market will continue to grow,despite the coming recession.The main market driver will be low availability of young cars in the face of continuing global supply chain disruptions.The often-discussed impact of bat

3、tery-electric vehicles on the used car market will be positive rather than negative.While new online business models will disrupt the market,it will be largely at the expense of consumer-to-consumer transactions and less at the expense of traditional dealers.For many years,the European used car mark

4、et has been a large and attractive market with healthy growth.Current Bain market modeling indicates that key drivers are generally intact,and the used car market is expected to weather the coming recession well.While there may be turbulence in new car sales,the market for used cars is expected to r

5、emain more resilient and attractive for key players like car dealers,omnichannel players,automotive manufacturers,marketplaces,and investors.High overall market attractiveness,despite the looming downturnWith a total volume of 429 billion euros in 2021,the market for used cars in Europe is similar t

6、o the market for new cars.Of the 32 million used cars sold in Europe in 2021,some 44%were sold privately in consumer-to-consumer(C2C)transactions,while 56%were sold by professional retailers,which tend to focus on higher-class,younger cars.Furthermore,used car margins typically beat new car margins