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1、Lead-to-Cash transformation for GE VernovaLearning sessionTCS ConfidentialOctober 12,2025With you todayTCS confidential2Sheetendu MishraClient Partner for GE VernovaTata Consultancy ServicesAnil Kumar KarthikSenior Director ITGE VernovaKusal RayManufacturing Oracle Practice HeadTata Consultancy Serv
2、icesCustomer and program overviewTCS confidential3Customer:GE Vernovas Electrification Software business(ESW)Enabling the energy transition through a suite of software products and services Helping customers electrify and decarbonize the energy ecosystem.Program:Lead-to-Cash transformationTransition
3、 the business model to greater Recurring RevenueAddress operational challenges,including lengthy quoting and order booking processes,limited subscription management,inconsistent visibility into installed assets and entitlementsStreamline transactions for partners and customersPartnered with TCS to d
4、esign and implement robust quoting and subscription management capabilities,leveraging Oracle CPQ and Oracle Fusion suiteResulted in significant productivity improvements while improving customer&partner experience.The WhyTCS confidential4GEV ESWs sells software products and services to help custome
5、rs electrify and decarbonize the energy ecosystemImproved ForecastingNon-lumpy RevenuePredictable cash-flowLow Upfront CostsOngoing EngagementFast Benefit RealizationOngoing ImprovementLow Churn&ScalabilityLeading ProductsMove to a subscription-based business model due toHowever,following challenges
6、 were facedChange Management Changing a decades old Lead-to-Cash business model needed change in the mindset of all parties,customers,partners and GEV ESWFinancial ImpactSizeable investment was needed both on the engineering and IT side to pivot the businessLong Implementation CycleThe projects broa