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1、How to Earn a Spot on the 25 Wishlist Before the First Gift Is WrappedConfidential-SuperAwesome 2013-2025Holidays Unwrapped:Family,and the 25 WishlistFandoms2Confidential-SuperAwesome 2013-2025Holidays Unwrapped 2025Spending is up and happening earlier,while fandoms are powering this years wishlists

2、Source:SuperAwesome,Family Influence Tracker,Germany,Kids&Teens 4-18 and parents of Kids&Teens 4-18,June 2025,Base:N=530,Parents answered on behalf of children under 71 in 3 kids and teens are asking for fandom-related gifts from the shows,games,and creators they love91%of parents say theyll buy som

3、ething from their kids and teens wishlist,while more than half say its their main source of giftspirationIn 2025,parents in Germany expect to spend an average of 335 on gifts for their kids and teens3Confidential-SuperAwesome 2013-2025Confidential-SuperAwesome 2013-2025The 25 Wishlist WinnersIn Germ

4、any,kids and teens are choosing brands that reflect their digital lives and real-world experiences with gaming,tech,toys,fashion and sportswear,consistently appearing across age groups.Gaming and tech brands like PlayStation,Nintendo,Apple and Samsung remain top-tier choices,with their aspirational

5、pull cutting across every age range.Fashion and sportswear brands are universally popular,with brands like Nike,Adidas and Air Jordan featuring prominently in Germany.Even luxury fashion brands likeGucci,Dior and Louis Vuitton are beginning to make an appearance,skewed by teens.In toys,LEGO leads th

6、e category once again,with cross-demographic appeal,while Barbie remains a standout among girls aged 4-8.Brands tied to popular IP-like Minecraft,Pokmon,Marvel,and Disney-remain popular too,as they blend digital play with physical collectability.Source:SuperAwesome,Family Influence Tracker,Germany,K