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1、Closing the Cyber Communications Gap:How to Align Expectations&PrioritiesJadzia PierceData Protection OfficerMicrosoftRob SchmollDirector,Deputy General Counsel,Cybersecurity&Data LifespanIntuitOrla CoxSenior Director,Strategic CommunicationsFTI ConsultingAlicia J.PallerCounsel,Cyber Litigation Hoga
2、n LovellsWELCOME AND INTRODUCTIONSI.Welcome and Introductionsi.Jadzia Pierce,Microsoftii.Orla Cox,FTIiii.Rob Schmoll,Intuitiv.Alicia J.Paller,Hogan LovellsII.A Cyberattack Has Occurred:Now What?i.Getting Organized Quickly ii.Managing Internal Communicationsiii.Building a Cyber Communications Playboo
3、kIII.External Communications Managing Legal,Regulatory,and Reputational Riski.Lessons Learned IV.Navigating Uncertainty i.Managing Evolving Facts ii.Providing Assurancesiii.Legal and Regulatory Pressures on Cybersecurity LeadersV.Q&AVI.Closing RemarksAGENDA OUTLINEImportance of defining roles pre-in
4、cidentEstablishing relationships with external partnersController vs.processor distinctionLegals role:whens the right time to bring in legal?Getting Organized Quickly Company culture Competing priorities Final approvalSpeaking with“one voice”What to put in writing.or not!Employee messaging Preservat
5、ionChoosing how to communicateManaging Internal CommunicationsScenario planning&tabletop exercisesPreparedness starts with a planPractice makes progressPractice makes priorities Tabletop+follow-upBuilding a Cyber Communications PlaybookThe importance of the audience Customers&broader ecosystem Regul
6、ators Litigants MediaEvery communication is a future exhibitNavigating the urge to apologize External Communications-Lessons LearnedManaging Evolving Facts Timing vs.substance Updating messaging as investigation unfolds When consistency helps and hurts Proacti