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1、About Li Ning Group 1Li Ning Company Limited|Annual Report 2024VISIONTo be the most Prominent,Stylish,World-Leading Sports Brand from ChinaMISSIONLet Sports Light Your PassionCORE VALUES“Serve With Sportsmanship”“Go Above and Beyond to Win”“Individual and Team Synergy”“Fairness in Competition and Co
2、rporate Environments”“Perfect Harmony between Employee,Organization,Society and Nature”1Li Ning Company Limited|Annual Report 2024Contents ABOUT LI NING GROUPLi Ning Company Limited is one of the leading sports brand companies in China,mainly operates in professional and leisure footwear,apparel,equ
3、ipment and accessories under the LI-NING brand.The Group has comprehensive research and development,design,manufacturing,marketing,distribution and retail management capabilities.It has established an extensive retail distribution network and supply chain management system in China.We are committed
4、to be the most prominent,stylish,world-leading sports brand from China.In addition to its core LI-NING brand,the Group also manufactures,develops,markets,distributes,sells various sports products which are self-owned by or licensed to the Group,including Double Happiness(table tennis),AIGLE(outdoor
5、sports)and Kason(badminton),which are operated through joint venture/associate with third parties of the Group.CONTENTS2Corporate Information4Five-Year Financial Highlights8Chairmans Statement14Management Discussion and Analysis39Corporate Governance Report56Environmental,Social and Governance Repor
6、t136Investor Relations Report138Directors and Senior Management144Report of the Directors166Independent Auditors Report171Consolidated Balance Sheet173Consolidated Income Statement174Consolidated Statement of Comprehensive Income175Consolidated Statement of Changes in Equity177Consolidated Statement