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1、PRACTICE NOTESmart Charging and Consumer Behavior in the United StatesPractice notes provide rapid analysis of experiences related to a particular project.The analysis and recommendations are limited to the specific context presented in the note and should not be construed to apply more broadly.WRI.
2、ORGCONTENTSEXECUTIVE SUMMARY .4INTRODUCTION .8BEHAVIORAL INSIGHTS TO INCREASE ADOPTION OF SMART CHARGING PROGRAMS.14METHODOLOGY.15FINDINGS.19STUDY LIMITATIONS.29RECOMMENDATIONS .29SUMMARY .32APPENDICES .33ENDNOTES .47REFERENCES .49ACKNOWLEDGMENTS .52ABOUT THE AUTHORS .52AUTHORSMindy HernandezVishant
3、 KothariEmmett WerthmannRobert UyekiErika MyersRoman Kenny-ManningLAYOUTJenna PVERSION 1|NOVEMBER 2022Suggested Citation:Hernandez,M.,V.Kothari,E.Werthmann,R.Uyeki,E.Myers,and R.Kenny-Manning.2022.“Smart Charging and Consumer Behavior in the United States.”Practice Note.Washington,DC:World Resources
4、 Institute.Available online at:https:/doi.org/10.46830/wripn.21.00128.HIGHLIGHTS To ensure that charging electric vehicles(EVs)supports,rather than strains,the nations electric grids,we will need consumers to adopt smart charging,also known as vehicle-grid integration(VGI).This practice note present
5、s the findings of a consumer survey on VGI of prospective and current Honda EV owners in the United States.We find that 95 percent of respondents are interested in VGI programs,mostly due to the chance to be greener,save energy,and earn a financial incentive.However,94 percent of respondents are con
6、cerned with at least one feature of VGI,most commonly data privacy,battery life,and charge readiness.Black,Indigenous,and people of color(BIPOC);lower-income people;and female respondents generally report higher levels of concern,specifically about VGIs impact on data privacy,server control,and batt