Wolverine World Wide Inc. (WWW) 2016年年度报告「NYSE」.pdf

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1、OUR VISIONTo build a family of the most admired performance and lifestyle brands onearthWe empower,engage,and inspire our consumers every step of the wayOUR MISSIONOur Brands2016 Annual ReportTo Our Shareholders2016 Annual ReportOur world is more dynamic and fast-paced than ever,and consumer behavio

2、r is evolving at an unprecedented pace.With change comes opportunity,and Wolverine Worldwide a global leader in the industry is well positioned to win in todays marketplace and to build on its long history of success.Our portfolio of authentic brands,with over 1,000 years of brand equity,enables us

3、to compete in almost every footwear category,and the global reach of our brands spanning approximately 200 countries and territories positions our brands for growth in both emerging and mature markets.Our formidable operational platform and deep and talented team continue to propel the Companyforwar

4、d.With our foundation firmly in place,we are intently focused on driving innovation,just as our brands have done since 1883.Sperry invented the boat shoe in 1935,Merrell transformed hiking with the introduction of athletic design and performance to outdoor footwear in the 1980s,and Saucony broke new

5、 ground nearly sixty years ago with its first performance running shoes.Through innovative products and compelling storytelling,our mission today is simple:to empower,engage and inspire our consumers every step of the way.2016 in ReviewWe set an ambitious agenda for the Company entering 2016,confide

6、nt in the opportunities ahead of us,and Im pleased with our teams strong progress.To fuel future growth,we started with our consumers more than doubling our investment in consumer insights.We also reconfigured key product design teams and intensified the organizations focus on product innovation,all