凯捷（Capgemini）：2020年健康修复报告-COVID-19如何改变消费者对健康的态度以及如何加速数字医疗的未来（英文版）（22页）.pdf

1、J U L Y 2 0 2 0 The health fix: How COVID-19 has transformed consumers attitudes to health and accelerated the future of digital healthcare T he current health crisis is a wake-up call. Even in a global society that has seen significant advances in technology and healthcare, COVID-19 threatens the p

2、hysical health and emotional well-being of us all. This realization has consequences for how consumers view their own health and how they plan to safeguard it and it is leading to fundamental shifts in behavior. For example, recent research we conducted into consumer behavior in consumer products an

3、d retail found that 77% will be more cautious about their health once the pandemic is over.1 To take a deeper look at this issue, this research explores the health-consciousness of consumers and how the pandemic has changed their attitudes, expectations, and how they reach health decisions. How do c

4、onsumers view their physical and mental health today? How open are consumers to using digital technologies to manage their health? What changes have Empowered Consumers made to be more proactive about taking care of their health? To answer these questions, we surveyed over 2,000 consumers across fou

5、r countries France, Germany, the United Kingdom, and the United States in mid-June 2020. In this research note, we explore the following key findings: 1. Millennials are more worried about their health today than any other age group. 2. Home is the new point of care consumers increasingly demand dig

6、ital health and low-touch healthcare options. 3. Empowered Consumers are more willing to embrace technology and low-touch healthcare. RESEARCH NOTE 1 The Health Fix Executive Summary The COVID-19 pandemic has transformed consumers attitude towards health within a span of a few months. The pandemic h