改善公民客户体验.pdf

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1、W P S 4 0 3Improving citizens customer experienceRaghavarao Sodabathina(he/him)Principal Solutions Architect Matt Nispel(he/him)Senior Solutions Architect 2025,Amazon Web Services,Inc.or its affiliates.All rights reserved.Agenda01Citizens customer experience(CX)trends 02Building CX solutions on AWS0

2、3Chalk time:Example CX use cases04Key takeaways and best practices 2025,Amazon Web Services,Inc.or its affiliates.All rights reserved.Citizens customer experience(CX)trends 2025,Amazon Web Services,Inc.or its affiliates.All rights reserved.Why customer experience(CX)is so importantA C Q U I S I T IO

3、 N&R E T E N T IO NE N G A G E M E NTE F F I C I E N CI E SD I S C O V E R AB I L I T YEnhance the entire customer journey Scale in a cost-effective manner to react to peak periodsUnderstand,measure,and improve user experiencesHelp customers find what they want quickly 2025,Amazon Web Services,Inc.o

4、r its affiliates.All rights reserved.Citizens customer experience(CX)use cases A U T O M A T I NG D O C U M E NT W O R K F L OW S Automate user data capture to improve customer experience Improve productivity by automating repeatable workflows Claims processing and validation Benefits application pr

5、ocessing automation P E R S O N A L IZ E D R E C O MM E N D A T I O NS User personalization Personalized ranking Related items User segmentationL O C A L I Z I NG T H E C O NT E N T Reach a wider audience with localized content Bridge communication gaps caused by language Analyze content efficiently

6、 across multiple languages Research and news articles for global publishingA M A Z O N C ON N E C T F O R S L G/E D U Student services support automation Government agency contact center Emergency services communication hub Administrative services optimization 2025,Amazon Web Services,Inc.or its aff