1、The Leaders in AI and Deep Tech MarketingAI&DEEP TECH MARKET SHAPING 2025Market shaping is a bold,strategic act of leadership.Its the deliberate effort by a startup or scale-up to influence how an industry evolvesrather than simply reacting to it.Its a strategy that creates new rules,builds ecosyste

2、ms,and guides the market toward new opportunities and value.Its a proactive approach that positions a company not just as a playerbut as a catalyst for change within its sector.W H A T I S M A R K E T S H A P I N G?In AI and deep tech,the winners dont wait for markets they build them.Market shaping

3、turns uncertainty into opportunity,influence into growth.W H Y L A U N C H A M A R K E T S H A P I N G S T R A T E G Y?Defensible Differentiation:Move beyond the“AI wrapper”stigma and stand out with unique data,proprietary workflows,or technical innovation.Strategic Investor Attraction:Build market

4、credibility to secure strategic and venture investment.Enterprise Sales Acceleration:Leverage advocacy,analyst relationships,and customer references to shorten sales cycles.Category Definition Before Incumbents:Define the market before big tech or copycat competitors can commoditize it.Trusted Brand

5、 Story:Build media and analyst recognition so clients and buyers follow the leaders,not the noise.Analyst InfluenceDeveloped a compelling business case that led Gartner to define a new“Low Code Mobile Application Development Platform”categoryestablishing our client as the enterprise use case leader.

6、Strategic PartnershipApple UX experts helped improve product design.Co-funded whitepapers and case study videos positioned our client as Apples preferred co-marketing partner.Professional Services Firms awareness and influenceDeveloped and market tested the commercial strategy for the Quebec Canada