1、 2024 Euromonitor International.All rights reserved.中国即饮咖啡市场趋势分享2025年7月Euromonitor International 欧睿国际 2024 Euromonitor International.All rights reserved.Contents1.中国即饮咖啡市场概况2.消费者/产品创新趋势在即饮咖啡中的体现3.即饮咖啡的未来机遇及总结2 2024 Euromonitor International.All rights reserved.Soft Drinks软饮料Eyewear眼镜Hot Drinks热饮料Con

2、sumer Health保健品Luxury Goods奢侈品Personal Accessories珠宝与配饰Tobacco传统与新型烟草Beauty and Fashion美妆与时尚美妆与时尚Food and Nutrition食品与营养食品与营养Home and Tech家庭与科技家庭与科技Apparel and Footwear服饰鞋履Beauty and Personal Care美妆与个人护理Alcoholic Drinks酒精饮料Drinks and Tobacco酒水与烟草酒水与烟草Economies宏观经济宏观经济Services and Payments支付与服务支付与服务D

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5、者调研Beauty Survey美妆领域消费者调研Digital ConsumerSurvey数字消费者调研Cannabis工业大麻Product Claims&Positioning商品属性/标签Mobility SystemSurvey出行与交通消费者调研Upstream 上游行业上游行业Ingredients成分与原料Packaging包装Cannabis Survey工业大麻领域消费者调研Consumers消费者消费者TravelSurvey旅行消费者调研Sustainability Survey可持续发展消费者调研Snacks零食Staple Food主食Cooking ingred

6、ients and Meals调味料和即食餐Dairy Products and Alternative乳制品及替代乳行业覆盖Channels 渠道渠道E-commerce季度月度电商板块Alcoholic Drinks酒精饮料Beauty and Personal Care美妆与个人护理Cooking ingredients&Meals调味料和即食餐Dairy Products&Alternative乳制品及替代乳Home Care家居清洁Soft Drinks软饮料Hot Drinks热饮料Snacks零食Staple Food主食Tissue and Hygiene家庭用纸Travel旅