CCsight：疫情期间抖音、快手带货趋势分析报告(29页).pdf

1、 CCSight &CCSight2020120-220 2020120-22012020120-262 2020127-223202023-94210-16 CCS&KOL CCSight 2.21E+100W+14 200+ CCSight CCSight CCSight 2020 4.26 4.92 5.74 201920202020 2019-2020 78 96 105 201920202020 2019-2020 *QuestMobile20202 *2019201924-102020202012-820202020124-22 CCSight App 38.9%35.2% 3,6

2、04 4,540 22,653 31,767 2020App *QuestMobile20202 *2019201924-1020202020124-22 2019 38.9% 35.2% 6.7% -17.1% CCSight 27-213TOP10000 77% 28.59% 24.96% 23.82% 10.92% 5.57% YY Bilibili Top 10000 *202027-13 CCSight Top 1000Top 5 2 *CCSight *12020120-2622020127-223202023-94210-16 6.0% 8.0% 13.0% 18.0% 43.0

3、% 7.0% 11.0% 11.0% 13.0% 42.0% 8.0% 10.0% 14.0% 15.0% 39.0% 7.0% 9.0% 18.0% 19.0% 36.0% 1-4Top 1000 1234 CCSight Top 10003CTop 5 1-23-4 1-2 *CCSight 10.0% 12.0% 16.0% 27.0% 28.0% 3C11.0% 13.0% 16.0% 18.0% 32.0% 3C 5.0% 23.0% 24.0% 24.0% 30.0% 3C 5.0% 13.0% 16.0% 24.0% 33.0% 3C 1-4Top 1000 1234 CCSig

4、ht CCSight Top 100 1-4 *CCSight 6.0% 6.0% 8.0% 28.0% 28.0% 6.0% 8.0% 8.0% 23.0% 29.0% 4.0% 6.0% 11.0% 17.0% 36.0% 5.0% 5.0% 5.0% 12.0% 55.0% 1-4Top 100 1234 1234 Top 1 Top 2 Top 3 CCSight Top 1001-3Top 3 4Top 3/ *CCSight CCSight Top 10020-49 Top 10020-4942% 10015% *CCSight 31.0% 25% 18% 22% 42.0% 47

5、% 53% 42% 20.0% 16% 15% 28% 5.0% 11% 9% 5% 2.0% 1% 5% 3% 1 2 3 4 Top 100 2020-4950-99100-299300 CCSight Top 10030%250% 135% 3 *CCSight 5.0% 6.0% 13.0% 35.0% 35.0% 4.0% 11.0% 11.0% 16.0% 53.0% 11.0% 14.0% 15.0% 15.0% 37.0% 7.0% 13.0% 16.0% 23.0% 31.0% 1-4Top 100 1234 1234 Top 1 Top 2 Top 3 CCSight To

6、p 3 1Top 12Top 33Top 2 *CCSight CCSight Top 10020 Top 1004950%20-49 1-320 10018% *CCSight 28.0% 43% 36% 31% 25.0% 26% 30% 41% 29.0% 13% 19% 22% 12.0% 15% 14% 6% 6.0% 3% 1% 1 2 3 4 Top 100 2020-4950-99100-299300 CCSight CCSight Top 100 143-4Top 5 *CCSight420% 1