波士顿咨询(BCG)& Comité Colbert:2022年奢侈品行业展望报告(英文版)(38页).pdf

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波士顿咨询(BCG)& Comité Colbert:2022年奢侈品行业展望报告(英文版)(38页).pdf

1、BCG x Comit ColbertLUXURY OUTLOOK 2022 Advancing as a responsible pioneer Rarity, sustainability, exclusivity, new experiences, and new territoriesBy Jol Hazan, Sarah Willersdorf, Filippo Bianchi and Benjamin FassenotBoston Consulting Group partners with leaders in business and society to tackle the

2、ir most important challenges and capture their greatest opportunities. BCG was the pioneer in business strategy when it was founded in 1963. Today, we work closely with clients to embrace a transformational approach aimed at benefiting all stakeholdersempowering organizations to grow, build sustaina

3、ble competitive advantage, and drive positive societal impact.Our diverse, global teams bring deep industry and functional expertise and a range of perspectives that question the status quo and spark change. BCG delivers solutions through leading-edge management consulting, technology and design, an

4、d corporate and digital ventures. We work in a uniquely collaborative model across the firm and throughout all levels of the client organization, fueled by the goal of helping our clients thrive and enabling them to make the world a better place.Contents01 | Acknowledgments03 | Introduction04 | Reso

5、urces and Production11 | Life Cycle17 | Customer Relationship23 | Responsibility29 | Globalization1 LUXURY OUTLOOK 2022We would like to thank all stakeholders who contributed to this report:Steering Committee of the report Etienne Bizot, Chairman and CEO of BollingerLaurent Boillot, President and CE

6、O of HennessyChristophe Caillaud, CEO of LiaigreMarc Chaya, Cofounder and CEO of Maison Francis KurkdjianAnne Dellire, Group Marketing and Strategic Planning Director at RichemontAnne-Sarah Panhard, Managing Director at Herms Home collections, President of PuiforcatHlne Poulit-Duquesne, CEO of Bouch

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