1、SPECIAL REPORT: LOW-CODE DEVELOPMENT FOR CX CCW DIGITAL | WWW.CUSTOMERCONTACTWEEKDIGITAL.COM | 1 2021 SPECIAL REPORT SERIES WRITTEN BY: BROOKE LYNCH Accelerate the Road to Innovation with Low-Code This report is provided by SPECIAL REPORT: LOW-CODE DEVELOPMENT FOR CX CCW DIGITAL | WWW.CUSTOMERCONTAC

2、TWEEKDIGITAL.COM | 2 Daniel Murillo-Vargas Senior Product Marketing Manager Talkdesk Featuring Insights From: Kristoffer Featheringham Director, Multifamily Customer/User Experience & Human-Centered Design Freddie Mac Jerry Campbell Senior Customer Experience Manager 7-Eleven SPECIAL REPORT: LOW-COD

3、E DEVELOPMENT FOR CX CCW DIGITAL | WWW.CUSTOMERCONTACTWEEKDIGITAL.COM | 3 Innovation is always a priority as expectations grow and demand shifts, companies must be equipped to react and evolve at a moments notice. In the past few years, weve experienced the benefits of rapid, sophisticated innovatio

4、n. We no longer need to leave the house to pick up our weekly groceries and we can see our family and friends on our screens, all with the click of a button. These advances have become a part of our everyday lives, and they have prompted an expectation that assumes innovation and technology can seem

5、ingly solve all of our problems. But what happens when these heightened expectations eventually exceed our ability to develop sophisticated solutions? Traditional innovation is not fit for rapid, expedited transformation. Further, the complexity of the work requires expert, tenured talent that may n

6、ot be easy to come by. Combined, these factors are hindering leading companies in their ability to deploy accelerated innovation, halting improvements in the customer experience and slowing transformation over the long-term. To adapt, companies must leverage low-code to simplify and improve the inno