1、TRAVELSTATE OFIn the last eight years of offering search marketing services such as SEO,PPC,and Digital PR,the travel niche kind of found us.And were glad it did.Our knack for creating multilingual,multi-market strategies at scale makesus a natural fit for brands that need content tailored to differ

2、ent languages,cultures,and regions.The way people book their holidays is changing faster than you can eat acheese toastie from 7/11(IYKYK),and while we could have just relied on ourown(vast and impressive)data for this report,we wanted to go further.We trawled through major industry studies,scoured

3、the web for emergingtrends,and layered in social listening data to build a detailed picture ofwhats ahead.We also brought in some of the best in the business.Richard Mellor,freelance travel journalist for The Times,Metro,The Guardian(and more),shares his predictions on where the industry is headed i

4、n 2025.INTRO“Theres so much information out there ontravel trends and industry predictions,itcan often be overwhelming as to where toeven begin to look.The aim of my researchfor this report was to bring some of themost standout facts,figures and forecastsall into one place,and put them into somesort

5、 of coherent order that our clients andreaders can enjoy.It was a pleasure tocollate the data,and I loved discoveringtrends that I now plan on reflecting in myown travel plans this year!”Gabby Buck,Senior Data Insights Executive“I loved bringing this to life,Gabby did anamazing job on the research a

6、nd projectslike this really remind me how cool thetravel niche is.As a big lover of travelmyself,a lot of the findings resonated withboth me personally and the conversationsweve had with clients over the last coupleof months.Very cool,I hope you love it!”Sophie Crosby,Head of ContentBEHIND THESCENES