1、Smaller AI models,even bigger opportunity for the Middle EastUnlocking the regions potential in the AI infrastructure raceAbout the authorsDiana Dib is a partner with Strategy&Middle East,part of the PwC network.Based in Riyadh,she is a member of the technology,media,telecommunications,and digital p

2、ractice in the Middle East.She has over 18 years of management consulting experience across Europe and the Middle East.She specializes in the tech and digital sector,advising brownfield and greenfield technology and artificial intelligence(AI)champions and ventures,national investment authorities,an

3、d sector developers.Her expertise spans AI business models and go-to-market strategies,digital infrastructure,and data center investments and plays.Imad Atwi is a partner with Strategy&Middle East and a member of the technology,media,telecommunications,and digital practice in the Middle East.He advi

4、ses sovereign entities,national champions,and telecom operators on digital infrastructure,tech and digital investments,and ecosystem strategies across the Middle East,North Africa,Southeast Asia,and Europe.His expertise covers AI digital infrastructure,hyperscale strategies,towers,non-terrestrial ne

5、tworks,as well as the full tech and digital investment life cyclefrom strategy and playbook design to execution,value creation,and post-merger integration.He also plays an active role in corporate venture capital and venture building,helping launch digital ventures and investment platforms aligned w

6、ith national and sectoral priorities.Prateek Chauhan is a principal with Strategy&Middle East.Based in Dubai,he is a member of the technology,media,telecommunications,and digital practice in the Middle East.He has more than 11 years of consulting experience across India,the Middle East,and Southeast