1、Marketing Analysis of AIGC Apps in Q1 201.02.03.Global Market Situation of AIGC AppsAnalysis of Popular AIGC AppsMarketing Analysis of AIGC Apps Contents04.Future Trends in AIGC Apps3Market OverviewThe Global Development Landscape of AIGC AppsIndustrial structure/Value and significance of going glob

2、al/Business model/Competitive landscape/Market environment4AI Apps Market OverviewDimensionsDetailsMarket Size&Growth-In 2024,global AI apps had 666 million monthly active users(MAU),representing a growth of 24.54%YoY.-The expected revenue for the full year was USD 3.3 billion.User Portrait-With a b

3、alanced sex distribution,a majority of the users are young(70%in the 18-35 age group)-They have equal demands for entertainment and tools.Commercialization Model-North American users show a high willingness to pay,mainly through subscription.-In January-August 2024,ChatGPTs single product grossed ov

4、er USD 230 million in revenue.Performance of Top Apps-ChatGPT:In January-August 2024,it grossed over USD 270 million in revenue and had 190 million MAUs.-OpenAI dominated the global market(with a market share of 63.1%).User Penetration&Distribution-North America contributed 47%of the revenue-India a

5、ccounted for 21%of the global downloads-Europe had a preference for AI tools for office(e.g.,Deel,Turboscribe)Policy&Investment-The European Union Artificial Intelligence Act introduces strict regulations on data privacy and ethics.-The US National AI R&D Strategic Plan focuses on basic researches.-

6、Microsoft plans to invest USD 80 billion in 2025 on building out AI data centers.Source:Public data on the Internet.5Source:Public data on the Internet.AI Apps Scenario DistributionTop 3 AI Apps by TypeNorth American AI companies had the highest penetration,65%.In Europe,the growth rate was limited