社交媒体渠道：基本信息汇总.pdf

1、Social Media Channels:The Essential Round-upChloe ParryContent Marketing specialistCarden Park HotelInstagramHashtags no longer primary way to increase reachCarousel posts vs reels difference in reach and engagementCould we see a new way to repost content?“lockable”posts are being testedMeta ai how

2、will this affect engagement?Edits has arrivedEditsFor reels onlyEdit reels in the app and exportIn depth insightsInspirationSaved reelsCan only use music from the Instagram appWill Instagram soon favour reels posted through edits?FacebookBringing back original experiencesMessenger increases file sha

3、ring sizeThreadsTopic tags help your posts perform betterTesting a way for users to automatically follow their X followersMultiple links coming to profilesAds are being rolled out on the appLinkedInMultiple image posts excel for generating likesDocument/pdf posts drive comments and sharesVideos perf

4、orm well for overall impressionsPolls are showing strong performance metricsFriday mornings are now the best time to postNew mini site has launchedX(Twitter)Video tab has been launchedMore and more users are leaving the appBlueskyX users are now using blueskyTrending topics have arrivedAlso looking

5、at video dedicated feedYouTubeCan now post up to 3 minute shortsNew editing features for shorts are being testedShorts vs long form videoTikTokTikTok notes app has been abandoned TikTok provided tips on photo postsVideos longer than 60 seconds get more reach and watch timeusing Music for tiktoksThe Future of Social MediaTikTok BanConnect on LinkedIn