塑造电视的未来：巴西即将推出的 TV 3.0 广播详细介绍.pdf

1、TV 3.0 Shaping the Future of Televisionthe Forthcoming TV 3.0 Broadcast Launch in Brazil Copyright V-Nova 2025Terrestrial TV Evolution in Brazilforumsbtvd.org.br/tv3_0/Copyright V-Nova 2025The most advanced broadcast television system in the worldMPEG-H immersive audioStarting from 4Kp60Personalisat

2、ion and Targeted AdvertisingChannels as AppsVVC LCEVC HDR10 Video as Standardan EPIC journey.Brazil first OTA HDTVATSC 1.01998FIFACommercialSatelliteHDTV2006FIFANational wide OTA HDTV ISDB-TDistributionSurround 5.12010FIFAExperimentalOTA UHD 4KDVB-T22014FIFAExperimentalUHD 8KNHK DTV2016IOCExperiment

3、alUHD 4K HDRATSC 3.02018FIFAWorld first 8K HDR VoDOTT service(globoplay)2021IOC&ExperimentalSimultaneous transmissions Broadcast+Broadband&Brazil first 4K HDR LiveOTT service(globoplay)2022FIFA2024IOCLive HDTVto NacionalTheaters2002FIFA&UHD 8K long distance Internet2 transmissionBrazil/JapanCommerci

4、alOTA HDTVISDB-TSurround 5.12008IOC5World first 4K HDR live operation using VVC,LCEVC,MPEG-H,and DASHBrazil first experimental live OTA TV 3.0 operation using all SBTVD Forum selected technologiesSUMMARYMASTER ROOM 3.0DATACENTER 1MACRO DIAGRAMLOUNGE TV 3.02024.08 Rio de JaneiroMACRO DIAGRAMPARIS|IBC

5、RIO|IONMASTER ROOM 3.0DATACENTER 1LOUNGESIP7INTERNETTV 3.0 EXPERIMENTAL OPERATION8DATACENTER 1RACK 32 brings together the entire processing system before coding.RACK 33 brings together the entire coding,packaging and distribution system.9MASTER ROOM 3.011PARTNERS12TV 3.0 Olimpadas 2024:Ecossistema c

6、om diferentes TVs e set-top boxesexibindo contedos ao vivo em 4K HDR com udio imersivo e personalizado.4K LIVEFeedsVoDClipsEncodersPoolOriginServerMediaPlayersBroadcast GatewayMIMOExciterMIMOReceiverHTTPProxyOTA PATHUHFROUTEROUTEDASHDASHDASHDASHOTT PATHBrazils first experimental