1、 A Handbook for Event Organizers and Marketers01CONTENTSIntroduction 02Chapter 1:Investigating Generative AI 03Chapter 2:How Are Event Organizers and Marketers Using AI Tools Today?05Chapter 3:Prompts for Event Planning and Marketing 10Chapter 4:Tips on Getting Started with AI for Event Marketing fr
2、om Timea Kadar 15Chapter 5:Spotlight:AI Tools that Can Help You 17 Chapter 6:Implementing AI Tools:Tips from Meeting Tomorrows Joey Rodriguez 19Chapter 7:Limitations of AI Tools(and How to Solve Them)21The Ongoing Evolution of AI 23AI:it seems everyones talking about it.The sudden popularity of gene
3、rative AI tools like Chapt GPT,Midjourney,Google Gemini,and DALL-E in 2023 hit the industry like a hurricane.According to a forecast by Forrester,generative AI will have an average annual growth rate of 36%up to 2030,capturing 55%of the AI software market.This meteoric rise illustrates why having th
4、e ability to use generative AI is an increasingly important skill for event planners and marketers.But you may be wondering what AI means for you and how it may impact the events you run.Will it help you be more efficient or put your job security at risk?The truth is that there are many ways AI can
5、help you automate routine tasks,be more efficient,and enhance your skill set.And if youre not already using AI in events,you may be missing out on opportunities for success.But there are also potential challenges to be aware of,especially as the technology continues to evolve.In this guide,well expl
6、ore the power of generative AI and how it can impact your event planning and marketing strategies.Read on to discover:What generative AI is and how it can help you Real-life examples of how event planners and marketers are using AI tools A handy checklist of real-world example prompts you can use A