网易公司 NetEase, Inc. (NTES) 2001年年度报告「NASDAQ」.pdf

1、Table of ContentsLetter to Our Fellow Shareholders1-2Managements Discussion and Analysis3-18Reports of Independent Public Accountants19Consolidated Financial Statements20-24Notes to the Consolidated Financial Statements25-50Corporate Contacts511Letter to Our Fellow ShareholdersLetter To Our Fellow S

2、hareholdersDear Shareholders,First,let us express our sincere gratitude for the support you have given us throughout 2001,which was a challengingyear for the Internet sector worldwide.Our company also faced particular hurdles during the year,such as seniormanagement changes,the restatement of our fi

3、nancial statements for the year 2000,and the temporary suspensionof trading of our American Depositary Shares on the Nasdaq National Market.Despite these hurdles,our operationshave continued their rapid growth,and the NetEase Web sites remain one of the most popular online destinationsfor Internet u

4、sers in China.With the dedicated work of our staff,we had numerous meaningful achievements during last year.For example,theNetEase Web sites have experienced consistent growth in the number of registered users and average daily pageviews.At the end of last year,the NetEase Web sites had 43.2 million

5、 registered users,an increase of 213%from thebeginning of the year,and average daily pageviews increased 149%to 174.4 million.We also expanded the rangeof products and services we offer to enrich the user experience when visiting the NetEase Web sites.We willcontinue to strive to improve the content

6、 and service offering on the NetEase Web sites in order to ensure that ourstrong market position can be maintained.Notwithstanding the healthy growth in the popularity of the NetEase Web sites,we reported a decline in totalrevenue for last year,due mainly to a decrease in advertising revenue,but mit