科尔尼（A.T. Kearney）：2018年全球企业数据分析影响力指数（英文版）（12页）.pdf

1、1 The Untapped Value of Analytics A new global benchmarking study reveals that analytics leaders see 60 percent more profits than the laggards. 1The Untapped Value of Analytics The growing availability of data combined with expanded connectivity and amplified computational power are creating an unpr

2、ecedented opportunity for businesses to use analytics to improve their decision-making. As a result, companies around the world are spending billions of dollars a year to build their analytics capabilities, hoping to use smart technologies to tap into the power of data. In an environment marked by t

3、ough competition and a data explosion, most C-suite executives are unaware of the best practices and are left wrestling with an array of questions. How does our analytics capability compare with our regional and global peers? Which business areas will see the most value? Is the organizational struct

4、ure designed to maximize the impact, and do we have the right talent? Is the budget big enough? And most importantly, is there a sufficient impact on the bottom line to justify the required investments? With this in mind, Melbourne Business School and A.T. Kearney have created the Analytics Impact I

5、ndex to determine analytics potential impact on a companys profitability and identify the areas that hold the largest opportunities for improvement. Based on our study of hundreds of companies around the world, the Index pinpoints the impact on the bottom line and the capabilities needed to extract

6、the most value. Our research reveals that analytics leadersonly 8 percent of companiessee 60 percent more profits than laggards do. Although most discussions about analytics are focused on technology and infrastructure, our study shows that leadership and the organizational culture have the potentia