德勤：2017年美国移动消费者报告英文（18页）.pdf

1、2017 Global Mobile Consumer Survey: US edition The dawn of the next era in mobile 2017 Global Mobile Consumer Survey: US edition | The dawn of the next era in mobile b Contents Device addiction shifts to device etiquette 2 Older generations mirror the younger 4 Wireless is everywhere 6 Choosing a ne

2、twork: Down to the core of wireless 9 Connecting the dots on IoT 11 The second coming of the second-hand smartphone 13 Summary: The momentum continues 14 2017 Global Mobile Consumer Survey: US edition | The dawn of the next era in mobile 1 Though adoption was initially driven by the younger generati

3、ons, the use of mobile is not restricted to the youngtheres a new demographic thats leading the charge now. Consumers age 55 and older in the United States now are among the leading adopters and drivers of many devices and services. For example, consumers in this age group have a three-year smartpho

4、ne compound annual growth rate (CAGR) of nearly eight percent compared to roughly two percent for 18- to 34-year-olds. This is just one of the findings of Deloittes 2017 Global Mobile Consumer Survey, which has now been fielded for seven consecutive years. For the first time, however, we are seeing

5、the use of smartphone apps and functions beginning to matureacross all age groupsafter a boom generation of constant growth. Deloittes Global Mobile Consumer Survey is grounded in a study of 2,000 US-based consumers, ages 18 to 75. This years survey marks the seventh consecutive year that Deloittes

6、global Telecom practice has assessed and analyzed consumer attitudes about mobile technology. It confirms again the continued vibrancy of the mobile sector. Most of us cant imagine life without a smartphone since mobile makes the mundane exciting. Meeting with friends, phoning grandma, organizing a