1、Global hospitality insights Top 10 thoughts for 2016 B| Global hospitality insights: top 10 thoughts for 2016 ContentsPage 1. Commercial excellence: refining your growth strategy 2. Capital flow from Asia 3. Capital markets: trends in equity, debt and emerging financing platforms 4. Creative develop
2、ment trends and the influences behind them 5. Merger integration considerations 6. Critical success factors for tourism markets 7. Technology and the innovation agenda 8. Global gaming update 9. Supply and demand: the economics of the sharing economy 10. Revenue recognition: considerations for an ev
3、olving standard 2 4 6 8 10 12 14 16 18 20 F ore w ord I n most re gi on a l ma rk e ts, hospi ta l i ty i s i n a sta te of v i b ra n t grow th, a n d i s a c a ta l y st for e c on omi c d e v e l opme n t a n d j ob c re a ti on . F rom the d e pl oy me n t of c a pi ta l fue l i n g tra n sa c t
4、i on a n d d e v e l opme n t a c ti v i ty , to the ope ra ti on a l i mprov e me n ts tha t opti mi z e i n v e stme n t outc ome s, to the i n c re a si n gl y a c ti v e rol e te c hn ol ogy pl a y s i n d a i l y ope ra ti on s, i n d ustry a c ti v i ty i s d y n a mi c a n d progre ss i s e v
5、 i d e n t. Underpinning the rapid pace of growth are two transformative forces creating unique opportunities: innovation and culture. Throughout the industry, innovation is observed in the form of new and improved technologies, brands, guest experiences and business tools. In addition, organization
6、al culture is rising in terms of focus and importance. In the years ahead, a focus on culture by market players will increasingly engage stakeholders and guide business decisions. In this years report, we reflect on the global trends we saw in 2015 and seek to address questions that are top of mind