1、Yummy Online Food Marketplace Business Plan CODE BREW LABS Index 1. Executive Summary 1.1 Objectives 2. Market Opportunity 2.1 Rising Demand & Revenue 2.2 Millennial Buying Preference 2.3 Customer Behavior 3. Business Summary 3.1 Start-up Summary 4. Market Analysis Summary 4.1 Market Segmentation 4.
2、2 Target Market Segment Strategy 4.3 Major Competitors 5. Strategy and Implementation Summary 1 2 2-3 3 4 5 5-6 7 7-8 9 9-11 12 5.1 Competitive Edge: 5.2 Pricing Strategy 5.3 Commission Strategy 5.4 Sales & Proft Forecast 5.5 Proft Forecast 6. Sales & Marketing Plan 6.1 Online Marketing Strategies 6
3、.2 Ofine Marketing Strategies 7. Management Summary 7.1 Team Expansion Plan 8. Business Expansion Plan 8.1 Expanding Service Area 8.2 Expanding Service Oferings Conclusion 12-13 13 14 14-15 15-16 17 17-18 18 19 20 20-21 21-22 23-24 Executive Summary Yummy is an emerging online food marketplace which
4、 will be serving customers across the United States. Providing a combination of healthy, delicious and cost-efective food at doorstep, Yummy is the answer to every food lover who wants lip-smacking dishes at their fngertip. Looking forward to dealing with an exponential rise in demand for food deliv
5、ery, this platform lets customers and food restaurants connect on one platform. The main priority is to establish as one of the most preferred food delivery platforms and serve the dining needs of the customers at the comfort of their homes, ofces, or wherever they want. 1.1 Objectives To establish
6、a presence as a successful online food marketplace and gain a market share in the United States food industry. To make Yummy a go-to destination for food lovers & restaurants. To expand into a multi-service marketplace by adding services like pickup & delivery, grocery delivery, pharmacy delivery, &