1、 Hiscox online art trade report 2020 PART ONE: THE ONLINE ART TRADE INTRODUCTION 1 KEY FINDINGS 2 ONLINE ART SALES 4 ONLINE ART SALES GROWTH AND BREAKDOWN 5 OUTLOOK FOR THE NEXT 12 MONTHS 7 TOP AUCTION HOUSES ADAPT TO COVID-19 8 INDUSTRY CONSOLIDATION 10 THE FUTURE OF THE ONLINE ART SALES MARKET 12
2、TIMELINE 14 FROM EVOLUTION TO REVOLUTION? 16 ONLINE ART SALES TRENDS AND FINDINGS 18 METHODOLOGY 26 COMPANY PROFILES 27 Cover artwork: Ann Craven, Heart of Gold #1, 2009 | 11 x 8 1/2 inches, Zerox Print Edition for White Columns, 2009 | Edition #10 of 50 plus 10 APs Courtesy of the artist, Southard
3、Reid, London and White Columns, New York Hiscox online art trade report 2020 1 THIS YEAR THE ONLINE ART TRADE REPORT IS GOING TO BE PRESENTED DIFFERENTLY; WE WILL BE PRODUCING A SHORTER VERSION FOLLOWED BY FURTHER UPDATES DURING THE YEAR, WHICH WILL ALLOW US TO BETTER TRACK DEVELOPMENTS IN THE MARKE
4、T AND SHARPEN OUR FOCUS ON SPECIFIC TRENDS. Introduction Will coronavirus (COVID-19) be the catalyst to finally ignite a spluttering online art market? It is the question all art market twitchers are asking. I could sit here on the fence and find good reasons to say yes, no or maybe. I am going for
5、a bold yes, hopefully not as the result of cabin fever having been locked away so long. The main reason is that social distancing is here to stay for long enough that it will change how we buy art as well as many other things. No longer will we have the joy and pain of crowded art fairs and gallery
6、openings. Dealers will have to find new ways to create the buzz that makes us have to buy NOW, lest we dwell and lose yet another treasure that we cant live without. I am not sure how, but I am sure they will. As always I hope you find this report useful as we wait with baited breath to see what hap