我在淋浴时应该思考人工智能吗？创新中的稳健性、自动化与新科学.pdf

1、Samantha Samaras,PhD FRSBSenior Vice President Science&TechnologyUnileverShould I be thinking about AI in the Shower?Robustness Automation and New Science in Innovation8.6bnspend on Brand and Marketing Investment75%of turnover from our 30 Power BrandsOver400brands3.4bnpeople use our products every d

2、ayA large global business Making many of the worlds favourite brands R&D in Brief100 new patents on the microbiome in 2022949M investment in Research&DevelopmentSix Global Innovation CentresMulti 1.8bn sales from innovation5,000 professionals inc.500 PhDs across five business groups and 4 key capabi

3、lities20,000 patents300 new applications60%of R&D colleagues are female,and 55%of managerial roles are held by womenFrom 50%to 70%product winsTurnover tested vs competitionOur Scientific Expertise MICROBIOMEADVANCED MATERIALSSKIN+BRAINBIOTECHNOLOGYTransforming innovation powered by AIDynamic data-dr

4、iven consumer trend prediction and holistic concept validationIn-silico product design through molecular modellingand optimisationVirtual simulations&digital twin for agile manufacturing and reduced carbon footprintDriving new breakthroughs with“in-silico”scienceMachine learning(e.g.QSAR)to identify

5、 the right molecules for our formulationsUnderstanding better the microbiome from 12 terabytes of data with advanced analyticsComputational models to ensure safety and biodegradability of our formulations,without animal testing9DISCOVERYSPEEDPRODUCTIVITYDIGITAL ACCELERATESThe future of R&D is hybrid

6、PHYSICALDIGITAL+Data generation,testing,validationDiscovery,design,optimisationFrom.Iterative statistical experimental designsBatch-wise experimental campaignsDisconnected instruments/platformsScientist decides what to test nextTo.Scientist