1、How AI is Redefining Social Commerce Order Management for SMEsThe SME Challenge in the AfricaSMEs form the backbone of economies but face operational inefficiencies,especially in order management and sales.Key Statistics:SMEs contribute 40%of GDP in emerging markets.Up to 60%of SMEs struggle with di
2、gital tools for commerce.Empowering SMEs with AISimplify commerce for SMEs using cutting-edge AI technology.Focus Areas:Automate repetitive processes like order-taking.Enhance customer interaction with personalized and contextual responses.Enable scalability with minimal operational overhead.Use Cas
3、e:GhalaAn AI-powered platform leveraging WhatsAppand Conversational AIfor seamless order management and enhanced sales.ARCHITECTURE Large Language Models(LLMs)The AI Framework Behind Ghala1.Large Language Models(LLMs)Process natural language to understand customer queries.2.ClassifiersCategorize cus
4、tomer queries(e.g.,order placement,product inquiry).Route queries to the appropriate action or response.The Role of Large Language Models(LLMs)Capabilities of LLMs Understanding natural language queries.Handling multilingual and context-specific interactions.Generating coherent and personalized resp
5、onses.Example Interaction:Query:“Can I order tacos for delivery?”AI Response:“Yes,we deliver tacos.Heres todays menu.Would you like to proceed to payment?”Tailor Response To Customer NeedsWhat Classifiers Do?Categorize inputs into specific actions.Catalogue:Displays product listings.Payment:Guides s
6、ecure transactions.Classifiers use pre-trained and fine-tuned models to recognize intent with high accuracy.Example:Input:“Whats the price of pizza?”Classifier routes to Catalogue.Natural Language Processing(NLP)Understanding Customer QueriesWhat happens when