1、B2B Ad-ventures in Advertising:The 2024 Account-Based Success ReportTable of ContentsCHAPTER 4:Top Challenges in ABAFrom targeting the right accounts to measuring ROI,we break down the hurdles that ABA marketers faceand the solutions that are helping them soar above.CHAPTER 1:2024 ABA Report Highlig

2、htsGet ready for a deep dive into the latest in Account-Based Advertising(ABA).We spotlight key takeaways from the years hottest strategies,trends,and results,backed by hard-hitting stats and expert analysis.CHAPTER 5:Success Story:ABA in ActionCase studies that will make you say“aha!”Learn how comp

3、anies like Bombora achieved massive results by dialing into high-fit accounts with the help of RollWorks.CHAPTER 2:ABA Trends&Adoption in 2024Discover why ABA is gaining traction as digital ad spending surges.Well show you the numbers that make the case for precision targeting and personalized engag

4、ement in B2B marketing.CHAPTER 6:The Verdict:Top 3 Tips for ABA SuccessAfter sifting through tons of data,we bring you the best-of-the-best strategies to start small,scale fast,and see big results.Patience and persistence pay off!CHAPTER 3:Performance Trends and Results in ABAGet the lowdown on what

5、s working and why,including key metrics like engagement rates,sales velocity,and pipeline growthnumbers that prove ABAs staying power in B2B.CHAPTER 7:Outlook for 2024 and BeyondWhats next in ABA?We explore emerging trends like AI-driven personalization and data cleanliness,so youre always one step

6、ahead in your marketing game.2024 ABA Report HighlightsAccount-Based Advertising(ABA)is now a must-have strategy for B2B marketers.Rather than trying to reach everyone,ABA puts your ads right in front of the decision-makers at your target accountsmaking sure the right people catch your message at ju