Cylindo:2024年家具买家决策旅程中的3D视觉映射:利用视觉元素优化从发现到决策的全流程购买体验(英文版)(32页).pdf

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Cylindo:2024年家具买家决策旅程中的3D视觉映射:利用视觉元素优化从发现到决策的全流程购买体验(英文版)(32页).pdf

1、Mapping 3D visuals to the furniturebuyers journey.From discovery to decision,enhance each stage with effective visuals.Mapping 3D visuals to the furniture buyers journey.Inspired by the latest developments in the furniture industry,we set out to understand the changes in the furniture buyers journey

2、.With the accelerated digital transformation across industries,customers expectations went sky-high.As a result,furniture businesses had to pick up steam and deliver engaging customer experiences.Leading companies in the space are setting up new standards,not just for the furniture industry but for

3、business in general.The influx of tech-driven furniture businesses keeps legacy incumbents on their toes,forcing them to keep a pulse on the latest trends.We are witnessing the digital metamorphosis of age-old furniture companies that are embracing change to stay relevant for the decades to come.3D

4、product visualization has a significant role in the new furniture buyers journey that goes way beyond the product page.Even if youre already using 3D product visualization,you might not be using it to its full potential which means there are more use cases to test and implement in order to create an

5、 engaging furniture buyers journey from start to finish.In this guide,we map out all the 3D product visualization use cases from the discovery phase all the way to the post-purchase phase of the customer journey.The guide is packed with actionable tips and best practices that can redefine your furni

6、ture shopping experience.IntroductionMapping 3D visuals to the furniture buyers journey.0304 Discovery05 Social media06 Paid advertising07 Email marketing campaigns08 Research09 Homepage10 Product listing page11 Filtering options 12 Product detail page13 360-degree views14 4K zoomTable of contents15

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