CCW Digital:2024通过AI将客户体验数据转化为战略资产报告(英文版)(10页).pdf

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CCW Digital:2024通过AI将客户体验数据转化为战略资产报告(英文版)(10页).pdf

1、 Turn CX Data into aStrategic Asset with AI C O N T E N TSThe Growing Demandfor CX AI for BusinessOver the past few years,businesses across various industries and sizes have significantly increased their investment in AI technology.According to Metrigy,AI adoption in the workplace surged to over 40%

2、in 2023,signaling a growing recognition of AIs potential to enhance efficiencies,elevate customer experience,and drive business growth in a competitive landscape.1 AI-enabled applications,residing on an interaction-centric cloud platform,now orchestrate and optimize all customer conversations,making

3、 it easier to deliver friction-free,seamless experiences.Fueling this growth in AI and cloud technology is the realization that organizations possess a goldmine of data that can be harnessed to propel them towards their goals.However,many organizations struggle to tap into this wealth of data insigh

4、ts,hindering their ability to achieve desired outcomes.Research by Aberdeen reveals that only 35%of organizations feel fully satisfied with their capacity to leverage data for effective decision-making.2 Further exacerbating this challenge is the number of data sources,the amount of data,and the var

5、iety of data types according to ICMI.3NICE addresses this issue with CXone,the only CX AI platform that manages all customer interactions.AI is embedded in CX applications and processes across the CXone platform with Enlighten.Developed specifically for the customer experience,Enlighten provides a h

6、olistic data approach that is crucial for AI to analyze and derive insight from every interaction.35%of organizations feel fully satisfied with their ability to use data for effective decision-making.AI adoption in the workplace surged to over 40%in 20232 1 Metrigy,2024-“AI for Business Success,”2 A

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