1、Unveiling APACs retail loyalty landscapeHow can DFI retail groups yuu program expand to other regions?Living consumer intelligence| P A CUnveiling APACs retail loyalty landscape2IntroductionDecoding engagement in the evolving APAC market:yuu at the forefront of retail loyaltyThe APAC retail landscap

2、e is undergoing a transformation.Consumers,particularly in tech-savvy markets like Hong Kong and Singapore,are increasingly seeking experiences and emotional connection from brands,as opposed to simply accumulating points.This shift demands innovative approaches to customer engagement,and DFI Retail

3、 Groups yuu loyalty program stands at the forefront of this evolution.This report delves into the evolving loyalty program landscape in APAC,drawing upon valuable insights from our latest study done in 5 key markets,Australia,Hong Kong,Indonesia,Singapore and Hong Kong.By analyzing member redemption

4、 attitudes,mobile app preferences,and privacy concerns,we aim to equip you with the knowledge and strategies needed to:Understand loyalty membership rates in different markets for different type of storesLook out on the consumer perspective on key benefits and barriers to joining a loyalty programCa

5、ter to diverse member preferences and drive engagementDevelop effective mobile app functionalities that resonate with usersBuild trust and transparency through responsible data practicesSupermarkets are the most frequented store type(77%),followed by drugstores(45%)and department stores(39%).Loyalty

6、 program membership is highest for supermarkets(60%)and lower for specialty stores like fashion(20%)and electronics(18%).For all store types,the percentage of customers who are members of a loyalty program is lower than the percentage who shop there regularly.This suggests that there is an opportuni