1、Executive PerspectivesJuly 2024IntroductionCEOs Guide to Maximizing Value Potential from AI in 20241 1In this BCG Executive Perspective,we will show you how to leverage AI to create business valueIntroductionWe meet often with CEOs to discuss AI-a topic that is both captivating and rapidly changing.

2、After working with over 1,000 clients in the past year,we are sharing our most recent learnings in a new series designed to help CEOs navigate AI.With AI at an inflection point,the focus in 2024 is on turning AIs potential into real profit.Here are some key questions CEOs often ask about getting val

3、ue from AI:Where should my organization start?What are the highest value and opportunities where GenAI and AI can transform my business and functions?How can I achieve short-term performance with AI and GenAI while building the necessary capabilities in my organization?How can I build enthusiasm for

4、 AI across all levels of my organization and drive adoption among front-line employees?This document is a guide for CEOs to cut through the hype around AI and understand what creates value now and in the future.It explains current AI adoption trends,the technologys capabilities,and how to use it for

5、 a complete enterprise transformation.2Executive summary|CEOs guide to maximizing value potential from AI in 2024The time to act on AI is nowThe maturity of AI brought us to an exciting moment,where Generative AI is complementing Predictive AI,and going well beyond the hype in delivering superior va

6、lue for organizationsAI mature companies(10%)are also the first to scale GenAI,further widening the gap vs.peersAI technology is also evolving rapidly,from mature value sources ready to scale at the present time to exciting innovations on the horizon Companies are embarking on AI transformation jour