1、THIS ISMUSIC20223ContentsIntroductionJamie Njoku-Goodwin UK Music Chief Executive4The Figures10The Impact of the Pandemic on Live Music In 2021Timeline12Key Events13The StoryOverview16Musical Composition18Recorded Music22Live Performance24Brand&Image26The World28The People30Case StudyWolf Alice32A V

2、ision For Music40Methodology47Acknowledgements46Sam Fender|Niall Lea 4IntroductionJamie Njoku-GoodwinUK Music Chief ExecutiveENNY|Timothy Spurr fact that tens of thousands of them have still not returned should worry policymakers and the public alike.On top of this,the live sector is still seeing th

3、e impact of the pandemic.Many businesses and venues barely survived the lockdowns,yet now have to contend with increased VAT,soaring costs and rampant inflation at the say time as they seek to win back audiences.The last few years have shown how effective organisations across the music industry can

4、be at coming to the aid of the sector at times of crisis and I have no doubt that this will continue whatever challenges the future holds.Meanwhile,its welcome that the recorded sector is continuing to grow,and we should be incredibly proud that the UK is one of the biggest net exporters of music on

5、 the planet.But with increasing global competition,we cannot take that position for granted.The mission for our industry is not just to recover and rebuild,but to ensure we cement our place as a world leader in music.This is important not only for our industry,but for the country as a whole.Because

6、although the pandemic was an awful time for our industry and those working in it,it was also a period where we saw just how important music is to people.Live music was one of the things we missed most during those miserable lockdowns,while listening to recorded music was what got many of us through