1、 Ipsos|Ralph Lauren Global Consumer Segmentation Proposal|July 2020|Version 1|Internal&Client Use Only The Future of Residential Heating in BritainJuly 2023 Ipsos|Ralph Lauren Global Consumer Segmentation Proposal|July 2020|Version 1|Internal&Client Use Only There is strong public support for the UK

2、 Governments commitment to Net Zero,with the majority of Britons(66%)in agreement that if the government does not tackle climate change now,it will be failing their citizens8.Although the UK has sanctioned its commitment to addressing climate change legally,including the Climate Change Act 2008 and

3、the legally binding 2050 target to achieve Net Zero,there is still much to be done2.The UKs Ten Point Plan unveiled in 2020 was intended to serve as the roadmap for a transition to Net Zero and the green industrial revolution6.A critical component of the Ten Point Plan is a focus on renewable,low ca

4、rbon energy sources.Both the UK Government and the Climate Change Committee(CCC)have recognised the imperative for the UK achieving Net Zero.The CCCs Sixth Carbon Budget offers Ministers advice on the volume of greenhouse gases(GHGs)the UK can emitduring the period 2033-2037.This decade is critical

5、to ensure the proper protocols and strategies are in place to meet these targets.The UK has some of the least energy efficient housing in Europe,making green homes initiatives a critical component of the governments Net Zero agenda 9.As part of this goal,the government has committed to install 600,0

6、00 heat pumps by 202822.However,it has yet to officially commit to decarbonise residential heating through legislation,although industry widely considers 2026 to be a critical date to achieve Net Zero targets.To achieve these targets,legislation must focus on reducing consumer energy usage first and