1、An IDC InfoBrief,Sponsored byJune 2023RESEARCH BY:Jennifer ThomsonAssociate Vice President,Accelerated App Delivery,Cloud and Services Research,IDC EuropeDavid ClementeResearch Director,European C-Suite Tech Agenda,IDC Europe2023 Insight IntelligentTechnology Report:Are We Entering a New Era of Inno

2、vation?An IDC InfoBrief,Sponsored byIDC#EUR150678623 IDC 20232Table of ContentsExecutive Summary 3The Transition to Digital Business4Maturing and Measuring What Matters9Innovating as a Digital Business12Digital Transformation Challenges17Key Criteria for Technology Investment 19Aligning Line of Busi

3、ness Executives and IT21Partnering for Success24Next Steps 25Message from the Sponsor26Survey Demographics27An IDC InfoBrief,Sponsored byIDC#EUR150678623 IDC 20233Executive SummaryBusiness leaders across industries are evolving their technology strategies with the goal of turning their organizations

4、 into digital businesses.These leaders are telling us that innovation is essential to becoming a digital business,and 75%say their business functions are highly dependent on innovation.However,a variety of pressures mean that the day-to-day reality is often very different,with internal and external

5、challenges to these innovation aspirations.These leaders have weathered years of high volatility and no doubt 2023 has more surprises in store.The goal of this publication is to offer insight into the technology priorities of business leaders and to highlight areas where there is both room for impro

6、vement and reason for optimism.It is based on a sizable survey conducted in early 2023,at a moment when the global economic outlook was highly uncertain.Despite this challenging forecast,a significant majority of respondents agreed that“companies must invest in digital transformation or be left behi