1、Hotel revenue MANAGEMENTA COMPLETE GUIDE 2.Hotel Revenue Managementwww.amadeus-Hotel revenue management basicsA.What is hotel revenue management?B.What is the purpose of hotel revenue management?C.Key principles of hotel revenue managementD.Importance of hotel revenue managementE.Hotel revenue manag

2、ement key performance indicators(KPIs)F.Hotel revenue management originsMarket segmentation by traveler typeA.Capturing leisure demandB.Capturing business demand C.Capturing bleisure demand D.Capturing group businessPricing strategies for hotelsA.What is hotel pricing optimization?B.Dynamic pricing

3、strategiesC.Differentiated pricing strategiesMaximizing revenue opportunities:leisure,business,and group strategiesA.Offer attractive add-onsB.Ensure rate parityC.Use the right distribution channelsD.Adjust your loyalty schemesE.Group strategies Whats in the guide!3.Hotel Revenue Managementwww.amade

4、us-Doubling down on high-quality data for better forecastingA.Stay ahead of the curve with high-quality dataB.What attributes make for high-quality hotel data?C.Take a comprehensive approach to dataD.Let data guide your decision-makingE.Closely monitor your competitive sets dataLeveraging technology

5、 for revenue optimization in hotelsA.Revenue management systems(RMS)B.Customer relationship management(CRM)C.Channel management softwareD.Business Intelligence and Data Analytics&Forecasting softwareE.Sales and catering software 4.Hotel Revenue Managementwww.amadeus-Hotel revenue management:A comple

6、te guideAs a hotel owner or manager,maximizing revenue is key to staying competitive and profitable in the hospitality industry.This is where hotel revenue management comes in.In this comprehensive guide,well explore what hotel revenue management is,why its important,and how to implement it effectiv