1、1|Walmart:The Retail-Supplier Relationship2019 BlueGrace Logistics All Rights ReservedWALMARTthe retail-supplier relationshipbluegrace|white paper2019 BlueGrace Logistics All Rights ReservedIntroduction2019 BlueGrace Logistics All Rights ReservedintroductionWalmart&The Retail-Supplier Relationshipbl
2、uegrace logistics|white paperYou landed the Walmart account!Now what?Retailers and Consumer Packaged Goods(CPG)suppliers have a co-dependent relationship.The retailer needs products to sell to customers;the suppliers need to be able to reach those customers.Each has its own specialisms,abilities,and
3、 infrastructure;each is good at what it does.Retailers want great products that happy customers will keep coming back for.Suppliers want the reach that the likes of Walmart and Amazon provide.It is a mark of success,of scale,to be stocked by some of the most recognizable names in the world.Thats the
4、 theory.In reality,the relationship is in a state of fmux as the retail sector is bufgeted as never before.High-profjle brands are announcing store closures;store traffjc continues to fall;up to a quarter of malls are predicted to close by 2022,and the shift to online shopping continues to accelerat
5、e.Bufgeted,yes.Disrupted?Defjnitely.Beaten?Hardly.Retailers that are thriving are overhauling their operations,streamlining their processes and seeking effjciencies in every part of their business.What does that mean for CPG suppliers?It means that they need to make sure their own processes and syst
6、ems are in line with their retailers.Complying with retailers requirements,whether On Time In Full(OTIF)or Must Arrive By Date(MABD),is critical to ensure retailers keeping stocking supplier products.Its important that suppliers put themselves not in the shoes of the retailer but in the shoes of the