1、Sponsored by:Author:Editor:ISBN:REPORTstandout strategies:how telcos are innovating in a crowded marketJune 2023|www.tmforum.orgAuthor:Mark Newman,Chief AnalystEditor:Ian Kemp,Managing Editorsponsored by:contents03 Telco diversification:key factors behind five success stories08 Vodafone:an IoT succe
2、ss story12 Axiata:pioneering ICT services through a telco platform16 Telus:a global player in e-health 20 Elisa:a leader in international digital services 25 SK Telecom:an early mover in the metaverse 29 additional feature by EPAM Systems How to Improve the Odds for Diversification Success32 additio
3、nal resourcesWe hope you enjoy the report and,most importantly,find ways to use the ideas,concepts and recommendations detailed within.You can send your feedback to the editorial team at TM Forum via editortmforum.orgtelco diversification:key factors behind five success stories3inform.tmforum.orgThe
4、 search for new revenues beyond connectivity has taken telecoms operators in many different directions over the past 20 years.Even today there is no single recipe for success,and communications service providers(CSPs)continue to experiment with a wide variety of products and services,an assortment o
5、f business models,and a range of different market segments across B2B and B2C markets.In this research report we have identified five CSP products,services or initiatives which can genuinely be considered a success.That is not to say that the operators have disclosed profits for these new initiative
6、s.Indeed,none of the initiatives that we explore have what you might consider a“proper”profit and loss account.There are good reasons for this.In some cases it is because they leverage the network assets of the core telecoms business without paying for this access.In others,it is because the busines