1、2023 Summer Travel OutlookPreferences,Expectations,and Concerns for Leisure and Business TravelersMay 2023HOTEL BOOKING INDEXUPCOMING TRAVELBUSINESS TRAVELLODGING&TRANSPORTATIONFINANCES&OTHER CONSIDERATIONSCONTENTSMethodology:This survey was conducted by Morning Consult on behalf of AHLA from April

2、28 May 3,2023,among 4,117 U.S.adults.The interviews were conducted online and the data were weighted to approximate a target sample of adults based on gender,age,race,educational attainment,and region.Topline results have a margin of error of plus or minus 2 percentage points.3Responses forecast a s

3、trong summer travel season for business and leisure travel alike,resulting in a very good short-term outlook for the hotel industry based on AHLA and Morning Consults Hotel Booking Index.HOTEL BOOKING INDEX7.8Booking Index Composite Score:10Excellent98Very good76Good54Fair32Poor10Very poorout of 104

4、Hotel Booking Index CalculationHOTEL BOOKING INDEXComponents1.Travel likelihood(next three months)50%1aLeisure travel likelihood 23.5%1bBusiness travel likelihood 26.5%Qtext:How likely,if at all,are you to travel overnight for the following in the next three months?2.Self-assessment of household fin

5、ancial security 30%Qtext:How would you rate your households financial security right now?3.Preference to stay in hotels for travel(next three months)20%3aLeisure travel hotel likelihood 10%3bBusiness travel hotel likelihood 10%Qtext:If you were to travel overnight for _ in the next three months,whic

6、h of the following types of accommodations would you be most likely to stay in?26.5%23.5%30%10%10%Factors Weighting in Index Calculation5Three-in-four adults whose jobs involve traveling are likely to do so in the next 3 months,and about half of all adults(51%)are likely to travel overnight for leis