1、ATTENDEE PREFERENCES FOR INCENTIVE TRAVEL:How the Right Destinations and Good Program Design Boost Employee MotivationTHEIRF.ORGATTENDEE PREFERENCES FOR INCENTIVE TRAVEL2 IRF|Incentive Research FoundationIntroduction The selection of an incentive destination is an important part of designing an ince

2、ntive travel program that will motivate the audience and satisfy business requirements.Past destinations,infrastructure,cost,senior leadership recommendations,and more can all come into play.Attendee Preferences for Incentive Travel explores the impact of destinations on motivation and value percept

3、ion among the participants themselves.It also looks at the key factors influencing selection of various destinations and the differences between attendee destination preferences and what is being sourced by buyers.Top destinations indicated by employees were close to home:Hawaii,Western United State

4、s,the Caribbean,Eastern United States,Southwest United States,and Western Europe.Employees also reported which destinations they previously visited and would recommend returning to for an incentive trip,with the Caribbean,Las Vegas,Western Europe,Hawaii,and Southern Florida being the top recommendat

5、ions.Actual booking data from Cvent shows that Mexico is still a top incentive destination,with four Mexican destinations in the top five most booked destinations for incentive trips.Incentive trip program design is key to providing participants with a memorable and rewarding experience.Employees wa

6、nt time to relax,individualized experiences,and flexibility in their schedules.Beaches,sunshine,and adventure travel were the top destination experiences,with a growing interest in cruising.Enthusiasm for incentive travel remains high,as does excitement for the destination.In fact,66%of recent winne