1、Aftermarket Intelligence:A Smarter Path to PerformanceWHITE PAPERContentsThe Value of Aftermarket Intelligence5Chapter 1Value Drivers and Business Challenges9Chapter 2Capabilities,Benefits,and Use Cases15Chapter 3Getting Started21Chapter 4About25Introduction3COPPERBERG&SYNCRON WHITE PAPERAFTERMARKET

2、 INTELLIGENCE:A SMARTER PATH TO PERFORMANCEWhile the product journey may start with the original equipment sale,its what happens afterwards that defines how much value an OEM can both deliverand captureover time.Service parts alone can generate margins two to 10 times higher than new equipment sales

3、.Crucially,the aftermarket also provides a source of reliable,recurring revenue,especially valuable when capital equipment sales slow due to market uncertainty,rising interest rates,or shifting customer priorities.Thats why the aftermarket is fast becoming a strategic focus for OEMs.In fact,accordin

4、g to new research commissioned by Syncron,nearly half of OEMs now cite improving aftermarket operations as a top strategic priority,driven in part by the need to stabilize revenue streams when new equipment sales are under pressure.Yet many organizations still struggle to manage it effectively.Fragm

5、ented systems,siloed decisions,and reactive processes create costly disconnects between parts availability,pricing,service commitments,and customer expectations.Service parts are often at the centre of these challenges.A missing part,a delayed shipment,or a pricing discrepancy can derail even Introd

6、uctionthe best-laid service plan,impacting margins,damaging customer trust,and increasing pressure on frontline teams.But these issues are not just isolated operational failures.Theyre symptoms of a broader misalignment across the aftermarket.Thats where aftermarket intelligence comes in.By connecti